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404.654.3855
Contact Us

Private equity

Modernize & win back the sales
cycle – fast

We provide proven, growth-focused offerings for portfolio companies who need to implement a modernized user experience and immediately impact sales.

supply chain software development

clients we serve

toolsgroup-white
OneShield
Sandata
Apex
Fortna
GoFan
Platinum Equity
AKKR

Ready to get started?

LET'S TALK
why our clients choose us

01. We understand the unique challenges of private equity.

Our team offers proven, repeatable solutions to help you overcome obstacles and surpass benchmarks. Below are problems we help portfolio companies address:

  • Losing demo’s to new competitors
  • Sales lack of pride in the software
  • Lengthy customer onboarding
  • Unresponsive to long-time existing customer requests
  • New acquisition coming onboard
  • Technology & experience that hasn’t been touched in years.
  • Highly complex blackbox
  • Industry specialization that was built by engineers

02. We have seen it all.

Our digital product leaders have extensive experience across key industries, allowing us to onboard quickly and effectively navigate initiatives. Here are the industries we serve:

  • Digital health
  • Logistics & manufacturing
  • Venture capital
  • Education
  • Government
  • Retail
  • Commerce
  • Insurance and more…

03. High impact, low risk.

Our digital product leaders have extensive experience across key industries, allowing us to onboard quickly and effectively navigate initiatives.

30 US-based W-2 employees

Highly experienced team that deliver outcomes

14 years of average experience across teams

large portfolio companies proprietary formula

Any industry, any complexity – the same approach

You can rest assured we see similar projects all the time. We reduce risk by staying steadfast to our approach.

Drive growth in 5 months 

We can help you implement a modernized user experience and immediately impact sales with these key deliverables:

Sales engagement video

  • Turn-key sales asset to empower your team, top to bottom
  • Knowledge transfer in an easily-digestible, visually-appealing way
  • Equip your sales team and stakeholders with a better understanding of how to position the product

Company-wide alignment prototype

  • Functioning prototype to engage stakeholders
  • Strategic feedback process to effectively prioritize features
  • Clear benchmarks and goal-oriented design sprints to rapidly iterate

Development-ready design system

  • Accessibility-enabled with a consistent look and feel across all components and elements
  • Scalable design systems to accommodate future growth and product changes
  • Integrated with existing development tools and workflows, making it easy to incorporate into existing projects

Product roadmap

  • Outline of key features and functionalities that will be developed, along with timelines and milestones for completion
  • Prioritize tasks and address any potential roadblocks or challenges that may arise during the development process
  • Effectively plan, execute, and communicate the design strategy, with a drive toward core objectives

case study highlight

ToolsGroup

ToolsGroup, a private-equity-backed global leader in supply chain management, came to us for an updated user experience for its proprietary predictive software.

Within 5 months, we completed  a redefined information architecture structure, a complete design system, and 40+ development-ready screens. We helped fulfill ToolsGroup’s vision to win back the sales cycle with a modernized platform that delivers a great user experience.

VIEW CASE STUDY
Toolsgroup-dashboard design

Ways to get started

Here are some practical ways to get started with us, gain quick wins, and empower your project’s projection.

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sell the vision prototyping
1/4

Sell the vision

  • Showcase a digital transformation of 
 your product.
  • Concept prototype for a key customer 
 workflow
  • Sales-ready demo video
SHOWCASE THE VISION
Modernize
2/4

Modernize

  • Modernized and updated design
  • User-validated experience
  • Development ready
START MODERNIZING
Assess acquisition
3/4

Assess acquisition

  • More accurately estimate the challenges, 
risks and gaps that exist between your 
organizations.
GET ASSESSED
Business meeting in a conference room
4/4

Team augmentation

  • All about growth
  • Take advantage of your expertise and 
 data through deeper product offerings
  • Launch products with a full team 
 (product strategy to commercialization)
EXPAND YOUR TEAM

Ready to drive growth?

LET'S TALK

case study highlight

Fortna

Fortna, a leading consulting firm in logistics, distribution, & engineering, needed to update and standardize its existing warehouse execution system (WES).

Midway through the engagement, they expanded the scope of the project to a complete overhaul of their current system. The final product transformed Fortna’s operations and laid the foundation to commercialize the product as the industry’s most advanced WES.

VIEW CASE STUDY
Fortna-case-study-highlight-image

case studies

See how we’ve helped other private equity leaders.

View our case studies
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<p>See how we’ve helped other private equity leaders.</p>

Apex

Reinventing the HCM experience

UX/UI, Web
<h1 class="h2" data-inview="true">Reinventing the HCM experience</h1>

OneShield

UI redesign improves workflow for insurance companies

Healthcare
<h1 class="h2">UI redesign improves workflow for insurance companies</h1>

Sandata

UI update improves private equity outcome in home health

Healthcare, UX/UI, Web