What is a proof of concept (PoC)?
A Proof of Concept (PoC) can take various forms, such as a design concept, a clickable prototype, or a coded, functional prototype. Its goal is consistent: to demonstrate the viability and functionality of your product vision.
Why start with a PoC?
A proof of concept allows you to learn before you develop or launch anything. And maybe more importantly, to align your team with the data from the learnings. Rather than waiting months to gauge the viability of your product concept after an MVP launch, you can obtain concrete data from a realistic prototype.
A PoC provides the ability to learn, adapt, and align your team with empirical data before full-scale development or product launch. It accelerates the traditional timeline from concept validation to product testing, condensing months of work into mere weeks.