OUR CASE STUDIES
user research, user experience, product design + development
The platform combines visual content, direct communication, and first-party data collection to help brands own their audience and grow sustainably—outside of social media algorithms.
THE CHALLENGE
Email Can’t Show It.
Social Won’t Deliver It.
We Fixed that.
Most brands today face the same frustrating problem:
Social media offers visibility, but no ownership or insight.
Email marketing offers ownership, but no engagement or storytelling tools.
Without access to audience data and tools for personalized content delivery, brands are stuck broadcasting instead of building real relationships.
Tinyspark now enables growing brands to:
through personalized posts to fan segments and individuals.
including fan emails, behavior, and preferences.
with exclusive content, offers, and follow-ups.
with real-time insights on opens, clicks, conversions, and drop-offs.
like Mailchimp, Klaviyo and Shopify to optimize multi-channel marketing.
We worked with brand marketers, small business owners, and creators to understand what they were missing from their current platforms. Feedback revealed the demand for:
We designed Tinyspark to function like a social app but behave like a CRM:
With feedback from real users—including marketers, interns, and early adopters—we refined the experience to maximize:
We worked with brand marketers, small business owners, and creators to understand what they were missing from their current platforms. Feedback revealed the demand for:
We designed Tinyspark to function like a social app but behave like a CRM:
With feedback from real users—including marketers, interns, and early adopters—we refined the experience to maximize:
The Fan Experience
Most fans follow dozens of brands on social platforms—but never really connect with them. Content gets lost in the algorithm, posts feel generic, and unless you’re commenting or tagging, you’re invisible.
Tinyspark flips that dynamic.
When a fan joins Tinyspark, they’re not just another follower—they’re a known, valued member of the brand’s inner circle. They opt in, share their email, and instantly get access to a personalized content feed made just for them.
From day one, fans can:
Follow their favorite brands and get content tailored to them
Receive exclusive offers and early access to product drops
See behind-the-scenes posts, videos, and updates that don’t show up anywhere else
React, reply, and engage in ways that feel seen and appreciated
Enjoy a clean, distraction-free space where everything is about the brands they actually care about
This isn’t another social media feed filled with noise—it’s a VIP pass to the brands fans already love.
The Brand Experience
Most platforms offer visibility—but no ownership. Tinyspark changes that by giving brands direct access to their fans’ names, emails, and behaviors from the moment they follow.
With Tinyspark, brands can:
Segment fans and target specific groups or individuals
Post rich media content that actually gets seen
Track opens, clicks, and conversions in real time
Follow up with fans based on behavior and engagement
It’s social content with CRM-level insights—built for real relationships, not algorithms.
Integrations
Tinyspark connects seamlessly with Mailchimp, Klaviyo, and Shopify to turn fan engagement into measurable growth.
Here’s how it flows:
A fan follows → you get their data
Tinyspark syncs with your email platform for nurturing
Purchases via Shopify flow back in to trigger smarter campaigns
You close the loop with content that converts—and re-engages
This gives you a complete picture of what’s working, what’s not, and how to turn casual followers into loyal customers.
Tinyspark is transforming the way brands connect with their audiences by giving them what other platforms won’t:
real data, real control, and real engagement.
For brands that are tired of feeding the algorithm and getting nothing back, Tinyspark is where the connection begins.
