Deliver context-specific notifications to drive frequent engagement and ongoing loyalty
In app notifications
Context specific notifications communicate new content relevant for the user. They are sent to the app via iOS and Android in-app notification APIs.
iBeacon and geofence initiated
Context-specific messages are triggered using strategically-placed iBeacons or by setting up geofences around real-world locations.
Personalized email, similar to Pinterest and Twitter, is created for each user. Email delivery is performed via APIs like Mandrill and tested using services like Litmus to ensure that message is delivered to the Inbox.
Users can opt-in to receive just-in-time information via SMS, like event reminders and notifications, with services like Twilio.
Content is customized for each social platform before it is shared.
Browsers (Chrome, Safari, and Firefox) can now notify users as soon as something happens. Libraries like notify.js can request the user’s permission to send notifications to perform this function.