Digital Scientists recently launched a landing page for two local Monkey Joe’s franchises. The purpose was to create a simple web page where visitors could sign up for coupons off their next visit to Monkey Joe’s. To drive visitors to the web page, a one-minute radio ad (created by the client) would also be used in conjunction with natural search traffic.
The landing page was designed to look similar to the main Monkey Joe’s website. The main addition was an easy-to-use sign up form which allowed visitors to request their free coupons. In addition, Digital Scientists used the wonderful MailChimp application to send the coupons and manage the sign-ups and Google Analytics was used to track visitors and goals.
Overall, it was a very simple project, but nonetheless the Monkey Joe’s landing page was effective in providing coupon-cutter moms with yet another way to save pennies.