InterfaceFLOR Browser

Digital Marketing Analytics isn't just for providing insight into customer or prospect behavior websites. It's for anything that your customer might use to interact with your company or brand.

We built the InterfaceFLOR Browser to serve as the inspiration tool for commercial designers and architects looking to choose from thousands of beautiful carpet products and styles from the modular carpet innovator InterfaceFLOR.

This downloadable application gives users a remarkably engaging way for reviewing carpet images, creating job folders of images, even emailing clients potential choices to review.

On the analytics front, what's even more remarkable here is that we've built analytics right into the application.  The company can view how users are interacting with the application and overlay that activity on top of website activity, email interaction, and of course ordering and specifying activity.

By building analytics into everything that we do, we can help clients build a comprehensive view of how customers are interacting with their brand - even when they're not on a website.